# New target of alcohol in the brain

**URL:** <https://archive.menshealtharchive.com/t/new-target-of-alcohol-in-the-brain/399>\
**Category:** Research Database\
**Created:** [October 31, 2018, 2:46am UTC](https://archive.menshealtharchive.com/t/new-target-of-alcohol-in-the-brain/399 "2018-10-31T02:46:17Z")\
**Posts on this page:** 1\
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**Author:** ![menshealtharchive](https://yyz1.discourse-cdn.com/flex035/user_avatar/archive.menshealtharchive.com/menshealtharchive/32/587_2.png) [@menshealtharchive](https://archive.menshealtharchive.com/u/menshealtharchive)\
**Post date:** [October 31, 2018, 2:46am UTC](https://archive.menshealtharchive.com/t/new-target-of-alcohol-in-the-brain/399/1 "2018-10-31T02:46:17Z")

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> **[New target of alcohol in the brain](https://www.sciencedaily.com/releases/2018/10/181022150948.htm)**
>
> When alcohol enters the brain, it causes neurons in a specialized region called the ventral tegmental area, or VTA -- also known as the "pleasure center" -- to release dopamine, a neurotransmitter that produces those feel-good sensations, and tells...

  
When alcohol enters the brain, it causes neurons in a specialized region called the ventral tegmental area, or VTA – also known as the “pleasure center” – to release dopamine, a neurotransmitter that produces those feel-good sensations, and tells the brain that whatever it just experienced is worth getting more of.